What we screen for
What arrives with each lead
- Verified contact details
- The full screening answer set
- Incident and treatment context
- Date and time of submission
- Consent and disclosure record
- Campaign and market source
Workers’ compensation only
Screened Comp Claimants Sent to One Firm Only
EXZIDE Legal runs paid acquisition for workers’ compensation practices. Every claimant is screened against criteria your intake team writes, verified by SMS, and delivered to your CRM the moment they clear.
Targeted campaigns
Structured screening
Real-time delivery
Your intake team
Why firms work with us
A Standard You Can Hold Us To In Writing
Most firms have bought from a vendor before and received a list three other firms were already calling. Every campaign here is built for one firm, screened against that firm’s criteria, and verified before it lands.
- Claimants screened against criteria you define
- Phone numbers confirmed by SMS before delivery
- Exclusive to your firm, never resold
- Screening criteria drafted with your intake team
- Delivered the second a claimant clears screening
- Posts into the CRM your team already runs
- Written replacement policy for invalid records
- States and volume caps set by you
Qualified claimant record
State of incidentTexas
Injured at workYes
Reported to employerYes
Medical treatmentYes
Existing attorneyNo
Date of injuryWithin 30 days
Phone verifiedSMS confirmed
Example of the field set that travels with each record. Fields are configured per firm; the values shown are illustrative and are not a client result.
How it works
Four Steps From Ad Spend to Signed Intake
A process your intake director can follow end to end, with nothing hidden between the advertisement and the record that lands in your CRM.
1
Set the Criteria
We agree which injury types, states, and claimant circumstances your firm will accept, and write them down before anything runs.
2
Launch the Campaigns
We build and manage the paid search and paid social, and carry the media spend ourselves.
3
Screen Every Claimant
Each person completes the screening sequence. Anyone who fails it is not sent to you and does not appear on your invoice.
4
Deliver in Real Time
The record posts to your CRM, webhook, or inbox the second screening completes, routed by office or attorney if you need it.
Where cases come from
Every Channel Feeds One Screened Pipeline
Traffic is the easy third of the job. Screening decides whether a claimant is worth your intake team’s time, and delivery decides whether they are reached while it still matters.
Traffic sources
Paid searchIntent-driven queries
Paid socialAudience targeting
Landing pagesBuilt per campaign
SMS follow-upVerification and recontact
Screening
Injured in the course of employment
Medical treatment status
Incident reported to employer
No existing representation
Within the statutory window
SMS-verified contact number
Delivery
Your CRMReal-time webhook
LeadDocket / LitifyStructured record
Email and SMSInstant intake alert
Routing rulesBy office or attorney
Lead program
One Practice Area. One Screening Standard.
Workers’ compensation intake turns on a handful of facts: was the person working when the injury happened, was the incident reported, has treatment started, and is anyone already representing them. Our screening sequence collects those answers before the lead is released.
Campaigns are built state by state. Jurisdictional rules, filing deadlines, and employer reporting requirements differ enough that a national one-size campaign rarely produces claimants a firm can sign.
Why EXZIDE Legal
Legal Lead Generation With Clear Standards
This only works when both sides agree, on paper, what a good claimant looks like. We set that definition with your intake team before a campaign launches, then hold the campaign to it.
- Campaigns designed around your intake criteria
- No shared or recycled lead lists
- Requirements stated plainly, not buried
- Real-time delivery, not overnight batches
- Volume scaled to what intake can absorb
- Reporting you can reconcile against your CRM
- Integrations that fit the stack you have
- Measured on cost per retained case, not per lead
Intake and technology
Lead Delivery That Fits Your Intake Process
Records land inside your existing intake process, so your team can respond immediately instead of retyping details between systems.
CRM webhookPosts directly into your system
LeadDocketNative field mapping
LitifyStructured intake records
GoHighLevelPipeline and workflow triggers
EmailFormatted record summaries
SMS notificationsAlerts intake staff instantly
Distribution platformsRound-robin and office routing
Custom endpointsBuilt to your specification
FAQ
Frequently Asked Questions
The six that come up on nearly every first call.
What makes EXZIDE Legal different from other legal lead providers?
Three commitments, all of them written into the agreement. A claimant goes to your firm and no one else. The screening criteria are drafted with your intake team before anything launches, not described loosely afterward. And what counts as an invalid lead is defined up front, along with the remedy attached to it.
How is a claimant screened before it reaches my firm?
Every person moves through a screening sequence assembled from your criteria: injury type and date, county, employment circumstances, whether the incident was reported, treatment status, and whether they already have counsel. The phone number is confirmed by SMS. Anyone who fails the sequence is not sent to you and does not appear on your invoice.
How quickly do claimants arrive?
As screening completes. The record posts to your CRM, webhook, or inbox within seconds rather than landing in an overnight batch. If your team splits work by office, attorney, or case type, delivery can follow those same rules.
Why only workers’ compensation?
Because screening standards stay meaningful when the focus stays narrow. Workers’ compensation turns on a specific set of facts — employment at the time of injury, employer reporting, treatment status, and state filing deadlines — and a campaign built around those facts behaves very differently from a general injury campaign.
What happens when a claimant is invalid or unreachable?
A written replacement policy is agreed before launch. It sets out what qualifies as invalid, how long you have to raise it, and whether the remedy is a replacement or a credit against the next invoice.
Do you guarantee signed cases?
No, and treat any vendor who does with suspicion. What we commit to is exclusive claimants who meet the criteria your firm set, with a verified contact number, in the markets you chose. Whether a matter is worth taking is a legal judgment, and it belongs to your attorneys.
Resources
From the EXZIDE Legal Blog
-
What Actually Makes a Workers’ Comp Claimant Qualified
The questions that separate a curious form fill from someone your attorneys can genuinely evaluate.
-
Cutting First-Contact Time in a Workers’ Comp Intake Team
Speed to first call is one of the few intake variables a firm controls outright. How to measure it honestly and where the delay usually hides.
-
Cost per Retained Case, and Why Cost per Lead Misleads You
Cost per lead tells you almost nothing on its own. Here is the number that should be setting your marketing budget.
Get started
Ready to discuss your firm’s case acquisition?
Tell us the injury types, the states, and the standard a claimant has to meet. We will walk you through what a campaign looks like for your firm, and say so if the market will not support it.